Friday, September 24, 2010

Milena Velba - Bouncing Off Walls




Commerce in large cities, discount, and sustainable local products at the conference "Big & Small"

Rome Cavalieri Hilton in Rome, 4-5 November 2010


"Big & Small, the forms of trade and the food industry", scheduled for 4 and 5 November 2010 Hilton Hotel in Rome , Is an unmissable event for professionals in small and large food distribution and for all who are interested in entering into a relationship with a sector with 200 billion € of turnover is one of the most important and strategic for our economy .

Big & Small is promoted by Methos in collaboration with Agra publishing three scheduled appointments to which it is expected the participation of about 300 people. The first on the afternoon of Thursday, November 4 on trade in large cities, coordinated by Maureen Loy of Methos, which, among others, have already confirmed their participation CEO Conad C De Berardinis Amill, the commissioner of Commerce of the City of Rome Davide Bordoni , the trade commissioner of the City of Florence Dario Nardella , Albino Russian of ANCC-Coop, Professors Daniele Tirelli and Paolo De Nardis .

The first day will conclude with an evening gala with all the speakers and the operators involved. Friday, November 5 are scheduled two workshops: one to a local market, farmer's market, and sustainable local products which will among the speakers Angelo Arrigoni of Carrefour, Domenico Brisigotti Coop and Paul Palomba of Altromercato, while Spain will the director of the Boqueria in Barcelona, \u200b\u200bthe retail market the most important in Europe, the second will be a repeat of the successful meetings held in past years from Agra for the analysis and prospects of discount channels.

This meeting aims to take stock of this format 18 years after arriving in Italy by means of an Joseph Walker Nielsen will present new data on the channel which will follow the actions of top managers to discount brands such as Carlo Ricci (Todis) and Podini Patrick (MD) or as Andrea Tesini For over 5 years as Head of Communications has promoted the teaching of Lidl in Italy through innovative advertising campaigns that have involved the mainstream media.

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